A New Classification System
That’s it—it’s the end of those navy-blue octagon panels at the entrances of hotels! From here on out, they will be replaced by the Bordeaux and matte silver rectangles under the new classification system of French hotels.
This new classification will also introduce a fifth star, a luxury category that has existed abroad but not in France.
This new system will be relatively homogenized compared to the standards laid out in other European countries and will base itself not only on quantitative criteria such as room area measurements, but also on qualitative elements such as cleanliness and quality of reception.
This classification is not to be definitive for hotels; it is valid for only five years. A hotel may thus be demoted. It remains nonetheless that, of nearly 20,000 hotels that stand for potential candidacy, 8,000 establishments have already received their new classification, and 2,000 have taken the first steps in the process. This only represents one in two hotels and attests to the weak enthusiasm generated by this new classification, which has been aimed at modernizing the French hotel industry.
But be careful, a hotel can boast 5 stars without having the quality of services mandated by the system. It’s important to remain vigilant and well informed on these hotels. It is for this reason that I constantly pay visits to hotels and remain attentive to feedback from clients.
Laurent Delporte, an editor and conference speaker, is a strategic expert in the sector of hotels. A visionary, he brings his unique look on hotels in service to the decision-makers in the industry, whether to enhance the development of new projects or strategic visions.
Laurent has visited and audited over 350 hotels across the world and also participates in mystery visits to provide quality control for the world’s finest hotels.