The W Paris
After opening back in February 2012, the W Paris, located a stone’s throw away from the Opera in Paris, has taken a strong foothold in just a matter of months among the vast panorama of Parisian hotels.
The hotel features its own take on the art of living, which draws inspiration from Paris’ identity as the City of Light and the New Yorker origin of the W label.
The historical façade contrasts sharply with the interior of the hotel, which is decorated in a decidedly more contemporary style, where French sophistication meets New York dynamism, where the symbols of fashion and design run up against the classic motifs of the building.
This fusion of style truly draws you in to another world, which I invite you to discover for yourself. Take a careful look at these details, and you will soon notice the ruptures between these two universes.
For Starwood, W Paris is a treasure among its collection of hotels, which has grown from year to year and highlights the success of the W chain, which it launched back in 1998. The brand has a shining future ahead of it, thanks to its ability to make a presence in the world’s biggest capital cities and attract a wealth of investors.
I invite you to check out this film introducing the W Paris, which was released in the weeks leading up to its opening.
Laurent Delporte, an editor and conference speaker, is a strategic expert in the sector of hotels. A visionary, he brings his unique look on hotels in service to the decision-makers in the industry, whether to enhance the development of new projects or strategic visions.
Laurent has visited and audited over 350 hotels across the world and also participates in mystery visits to provide quality control for the world’s finest hotels.