Pop-up Hotels

Pop-up hotels regularly pop up from time to time in various places around the world, often in untapped locations. To describe one as a ‘hotel,’ though, could be considered somewhat of a stretch, since it describes above all a room that comes with a few services.

Nevertheless, these hotels often form unique experiences for enthusiasts.

Whether it creates a true luxury experience, I remain less convinced. This is a new trend that could be taken up by Palaces. I recently conducted studies on various projects that Palaces could very well offer for their clients to externalize their expertise in a new location and thereby create an exclusive and unique experience.

Here are a few examples of pop-up hotels:

singapores-merlion-exterior
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Merlion Hotel

The Merlion Hotel in Singapore created in 2011 for several weeks was constructed around the sculpture of Merlion. Spanning 8 meters tall, the sculpture has changed its role as protector and bearer of good luck to find itself in the middle of a luxury hotel room. This temporary hotel is the work of Japanese artist, Tatzu Nishi, who has made a career of reinventing the functions of various objects and monuments.

singapores-merlion
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Merlion Hotel

tender-lannee-derniere
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Pop-Up Hotel

The Pop-Up Hotel installed itself along the rivers of Knokke-Heist in Belgium. One finds there the codes of luxury typical of a suite in a 5-star hotel: a 360-degree view from rooms situated along the top, the pleasure of a sauna and a Jacuzzi, a dining room, a bathroom, a salon, a terrace, a private beach, a butler ready to respond to the client’s every demand, a two Michelin-starred chef on hand to prepare an exceptional meal, gourmet treats of chocolatier Patrick Roger… All the ingredients are brought together to craft a sensational night in a décor that is refined and meticulous in its littlest details to set the tone for an extraordinary moment.

I also presented in a recent article the “Sleeping Around” concept, where it was possible to sleep in a room situated in a container in an improbable location.

This year, a pop-up hotel called Tender2 took place at the foot of the Atomium in Brussels. It offers a suite with a 360-degree view, a private terrace with a direct view out onto the Atomium and its light-works, a gastronomic restaurant, a sauna, and a jacuzzi bathtub. There is even a butler on call for your disposal. One night at Tender2 costs €500. As in a hotel, the proprietor organizes numerous events, in addition to after-works.

Does this appeal to you?

Chambre éphémère
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Tender 2

I invite you to discover my article: A CONTAINER FOR HOLDING A LUXURY HOTEL ROOM

 

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